Paris - 03 mai 2012: A l'occasion de la conférence Impact 2012 pour laquelle près de 8000 clients, partenaires et influenceurs se sont déplacés, IBM a présenté les nouvelles perspectives de PureSystems et une nouvelle plateforme mobile qui viendront faciliter la gestion de l'informatique dans l'entreprise. 

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IBM annonce une nouvelle plateforme pour l'informatique mobile

IBM Introduces New Foundation for Mobile Computing

Comprehensive Platform of Software and Services Advances IBM's Mobile Capabilities; Help Clients Embrace Growing Mobile and Cloud Computing Business Opportunity

LAS VEGAS - 03 May 2012: IBM (NYSE:IBM) unveiled its first ever Mobile Foundation, a comprehensive portfolio of software and services designed to help organizations capitalize on the proliferation of mobile environments  -- including laptops, smartphones and tablets.

Building on its recent acquisition of Worklight, the new foundation further expands IBM's strategy to provide clients with a mobile platform that spans application development, integration, security and management.  For example, using the IBM Mobile Foundation, an airline can transform the way it interacts with its customers by establishing a secure two-way relationship with mobile applications. Now, they can  use their applications to not only keep customers apprised of their travel plans and current weather conditions, but also send push-notifications to alert them if there are changes or opportunities for upgrades. This is all made possible by deep integration into the airlines back-end systems and relevant Cloud services.

The IBM Mobile Foundation is targeting $22B market opportunity that is expected to grow to  $36B in 2015.1 In an IBM survey of more than 700 CIOs, three quarters said they are embracing a mobile strategy because a flexible workplace delivers a 20 percent improvement in employee productivity. The CIOs said they are significantly reducing the cost of doing business by decreasing dependence on email, improving social collaboration and adopting cloud technologies to reach mobile workers.2 

IBM has been steadily investing in the mobile space for more than a decade, both organically and through acquisitions, building a complete portfolio of software and services that delivers enterprise-ready mobility for clients.  Increasingly, enterprises are reaching beyond their traditional IT boundaries by consuming new Cloud services and creating new mobile applications for employees and customers for broad consumption by customers, partners and developers.  As a result, the new IBM Mobile Foundation offers organizations the following core capabilities:

·        Connect Cloud & Mobile Environments:  As the adoption of mobile computing continues to create increased demands for cloud services, IBM WebSphere Cast Iron is a crucial element of the new foundation. Now, clients will be able to easily connect mobile applications to a variety of Cloud and back-end systems.

·        Build and Connect Mobile Applications:  A new set of development and integration tools from IBM Worklight will enable clients for the first time to develop mobile applications and their supporting infrastructures for a variety of platforms just once and run them on any mobile platform - including Apple iOS and Google Android, and  RIM Blackbery. Through new resources provided on developerWorks at no charge, IBM is also providing the technical skill building information developers need to start building secure mobile solutions ranging from simple applications to integrated web-based and native architectures.

·         Manage and Secure Mobile Environments: In an effort to help organizations manage the Bring Your Own Device or “BYOD” trend, the foundation includes new software from IBM Endpoint Manager to help  customers deliver a single solution that effectively manages and secures all endpoints. For example, this allows organizations to wipe enterprise data and application from endpoints when needed.   These unified capabilities extend from servers and laptops, to smartphones and tablets.

·         Extend Existing Capabilities and Capitalize on New Business Opportunities:  A new set of services, such as the IBM Quick Win Pilot, can assist clients with their mobile strategy and deployment. At the end of the 10 week pilot, clients are able to implement a defined use case with IBM Mobile technology and achieve tangible results. Additionally, new capabilities in the IBM DataPower appliances can now help IT organizations quickly and securely expose their enterprise data and services to mobile devices.

“It's no secret that throughout the last decade, the most successful organizations have been quick to leverage new technology for business advantage.” said Marie Wieck, General Manager, IBM Application and Integration Middleware. “Over this time, we have evolved our market leading portfolio to meet our clients needs to extend their reach through new channels like mobile and cloud computing.  Our latest offerings are yet another step in this direction and will provide customers with everything they need to support mobile devices in their business and use them to transform the way they interact with customers, partners and employees.”

TBC Corporation Adopts IBM Mobile Capabilities to Transform the Retail Business to Consumer Experience

TBC Corporation, the nation's largest reseller of tires for the automotive replacement market, views mobile computing as a strategic element of their future growth.  To meet the growing demand among their customers to engage in mobile commerce via a store locator application, TBC Corporation is kicking off a major mobile initiative using IBM Worklight. The first phase will be to develop an application that enables customers to find and locate their stores through smartphones and tablets.

“One of the requirements for success in today’s retail marketplace is to quickly offer the highest level of product knowledge and service to our clients,” said John Capriotti, Vice President of Ecommerce and Mobile, TBC. “Building on our existing partnership with IBM, new mobile capabilities from Worklight will help us to provide our customers with actionable information in the palm of their hands.”

This year’s IMPACT conference features more than 8,500 attendees and hundreds of client testimonials, presentations, workshops and product demos. For more information, visit: PRESS KIT URL.

For more information on how IBM is helping clients and partners make smarter, faster decisions and increase their business, visit:

http://www.ibm.com/smarterplanet

IBM, the IBM logo, ibm.com, WebSphere, SmartSOA, Smarter Planet and the planet icon are trademarks of International Business Machines Corporation, registered in many jurisdictions worldwide. Other product and service names might be trademarks of IBM or other companies. For a current list of IBM trademarks, please see www.ibm.com/legal/copytrade.shtml

  
All other company, product or service names may be trademarks or registered trademarks of others. Statements concerning IBM's future development plans and schedules are made for planning purposes only, and are subject to change or withdrawal without notice. Reseller prices may vary.

1 According to IBM studies.

2 IBM research paper: Achieving success with a flexible workplace. Publish date, May 2012.

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IBM permet à ses clients et partenaires d'obtenir rapidement un retour sur investissement avec PureSystems

IBM Enables Clients and Business Partners to Quickly Achieve ROI with PureSystems

New Resources Focus on Eliminating Complexity from Application Development

LAS VEGAS - 3 Mai 2012: IBM is introducing new offerings to make it easier for business partners and clients to create "patterns of expertise", a new software capability first introduced as part of IBM's PureSystems family of expert integrated systems.  These Patterns are designed to radically streamline the set-up and management of hardware and software resources.

PureSystems, introduced in April, is the result of $2 billion in R&D and acquisitions over four years, and has been designed to help change the economics of IT so that organizations can reduce their IT costs and complexity and put more resources on innovation and growth.

Central to enabling and streamlining IT operations through PureSystems are these "patterns of expertise".  IBM announced today a new Virtual Pattern Kit to enable clients and business partners to convert technology expertise into reusable, downloadable packages of their own. This complements the patterns that are already being created by both IBM and more than 125 Independent Software Vendors (ISVs). Once designed, these patterns are embedded directly into the PureSystems machines to automate a wide range of manual and administrative IT tasks.

As part of this announcement, IBM will also offer clients and business partners access to the PureSystems family to create and test their patterns through the IBM SmartCloud.  This will help organizations to radically simplify data center operations, and capitalize on the massive cost savings and efficiency gains PureSystems delivers.

"With almost two-thirds of global IT budget being spent on just maintaining their current infrastructure, it's imperative that companies find ways to reduce the complexity in their data centers," said Marie Wieck, General Manager, IBM Application and Integration Middleware. "The introduction of patterns will revolutionize how applications are being developed and managed, simplifying tasks that organizations once spent months on and allowing them to refocus on innovation."

New Resources Help Ecosystem of Business Partners and Clients to Create Applications and Patterns

By offering clients and Business Partners the ability to create applications and Patterns of Expertise of their own for PureSystems, businesses will be able to significantly lower development costs, rapidly create new solutions for clients, and fill regional or topic skill gaps. These resources are based on the expertise and experience of IBM's technical community and the developers and researchers that created PureSystems. They include:

·        IBM Virtual Pattern Kit for Developers:  This no charge software development tool kit provides in depth technical resources  for developers interested in creating their own Pattern of Expertise for IBM PureSystems. The tool kit provides practical tools for developers to test out Patterns of Expertise by creating applications that run on PureSystems and the ability to begin the development work to create a Pattern of Expertise The tool kit will help companies move their applications  from creation to testing and availability in the IBM PureSystems Centre. For Patterns of Expertise, the tool kit will help companies begin the development work and prepare to collaborate with IBM to finalize the project.   Once partners develop their own optimized patterns of expertise with IBM, their application can seamless be deployed on either the IBM SmartCloud or IBM PureSystems in minutes, enabling their clients to chose their preferred deployment model.

·        PureSystems Cloud Trial: A PureSystems development environment is available to developers for 90 days at no charge. The trial can help developers create applications through IBM's SmartCloud that are ready to run on IBM's  new expert integrated systems. This cloud sandbox removes the hassle of server provisioning, operating system and middleware set up and the complicated cycles of permissions and procurement associated with software development. Now, if a developer has an idea for a PureSystems application, they can be creating and testing their application in a PureSystems-ready environment in minutes. The cloud trial also includes Collaborative Lifecycle Management  software from IBM enabling Business Partners to work together on a project, or to work directly with a client's developers. This collaborative approach can  significantly increase the speed of software development, encourage innovation and empower developers with the tools they need to track the project through its completion.

By removing some of the biggest challenges of software development, IBM is helping businesses empower their technical experts to rapidly create proof of concepts for clients, and test new ideas.

For example,  a software developer, working for a bank, has an idea for a mobile application and would like to build a prototype to demonstrate its potential business benefits. Without the PureSystems cloud trial, the developer needs to obtain the necessary financing and permissions for the project. Then they need to secure and provision the hardware, download a base operating system, set up a middleware stack and enlist the expertise of skilled programmers to tune the middleware stack to ensure optimal performance.  This can take days to achieve.

With the PureSystems cloud trial, the developer can log into the IBM SmartCloud and immediately begin working on the application in an environment that is already set up. They have 90 days to build a proof of concept without any risk that the hardware will be re-allocated to another priority effort, and without needing the expertise of additional software developers to tune the middleware. 

IBM Makes it Easy for Business Partner Ecosystem to Embrace PureSystems

More than 150 solutions have been developed for IBM PureSystems by more than 125 of the world’s leading ISVs. With technical and validation resources from IBM, these companies have the flexibility to optimize their industry leading applications to run on either the IBM PureFlex or IBM PureApplications systems.

To continue the rapid adoption of PureSystems among leading technology companies, clients can now nominate ISV patterns they would like to see in the PureSystems Centre. Additionally, special enablement events are being hosted at IBM Innovation Centers in 25 cities around the globe. These events are designed for all types of Business Partners and will offer resources and advice on how companies can grow their business with PureSystems. Additionally, developers have access to a wide variety of PureSystems technical resources on IBM developerWorks. There, developers can learn about PureSystems, watch technical demos and hear from others working on the technology.

New Patterns for Business Intelligence and Business Process Management and Social Collaboration

In addition to offering resources to business partners and clients to create their own patterns, IBM is also introducing several new patterns that organizations can leverage based on their needs.  These patterns are based off of proven best practices and expertise for complex tasks that IBM has learned from decades of client and partner engagements. Now, they have been captured, lab tested and built into PureSystems.  With the push of a button, an organization can easily pull up a workload-specific pattern, dramatically reducing the time and effort associated with installing, configuring, tuning and managing software on an ongoing basis.

·         Business Process Management (BPM): Patterns for deploying business process applications within a private cloud. IBM Business Process Manager provides clients with visibility, management and insight into their business processes. Through PureSystems, IBM intends to provide Business Process Manager Advanced and Business Process Manager Standard patterns, enabling customers to scale the use of BPM throughout their company faster and focus their resources on activities that add value to the business such as improving key processes, instead of installation and configuration.

·         Business Intelligence: A pattern that drives deployment of IBM Cognos Business Intelligence applications in 20-minutes. IBM Cognos Business Intelligence equips business users with reporting, analysis, dashboard, and scorecards to help them easily analyze all information to drive better business decisions. Now with PureSystems, clients will be able to focus their efforts getting faster answers to their key business questions, rather than spending time and resources on installing, configuring, tuning and maintaining complex BI environments.

·         Social Collaboration: A pattern that gives clients the ability to quickly foster collaboration, expertise location and sharing among their employees.  A social business recognizes that people do business with people and optimizes how people interact to accomplish organizational goals.   The Social Collaboration pattern  will provide clients with an integrated set of capabilities that can be rapidly deployed and easily maintained to deliver new levels of social business in a private cloud, empowering people to easily connect with employees, partners, and customers to optimize collaboration.    

Pricing and Availability

The first two models of the PureSystems family – PureFlex System and PureApplication System -- start shipping to customers this quarter. PureSystems support POWER processors and Intel processors. Fifty clients are already engaged in the IBM PureExperience program to learn how they are able to put the PureApplication System to work for them. 

This year’s IMPACT conference featured more than 8,500 attendees and hundreds of client testimonials, presentations, workshops and product demos. For more information, visit: http://www.ibm.com/press/us/en/presskit/37590.wss 

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IBM, the IBM logo, ibm.com, WebSphere, SmartSOA, Smarter Planet and the planet icon are trademarks of International Business Machines Corporation, registered in many jurisdictions worldwide. Other product and service names might be trademarks of IBM or other companies. For a current list of IBM trademarks, please see www.ibm.com/legal/copytrade.shtml  

All other company, product or service names may be trademarks or registered trademarks of others. Statements concerning IBM's future development plans and schedules are made for planning purposes only, and are subject to change or withdrawal without notice. Reseller prices may vary.